9999Welcome to Our Practice

Welcome to Lakeside Dermatology, Your Dermatologist in Sebring and Winter Haven, Florida.

Medical Dermatology Services

You can get experienced, personalized dermatology services to treat a variety of skin issues when you visit us. Our procedures are backed by science and technology.

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Cosmetic Dermatology Procedures

At Lakeside Dermatology, you can get Microneedling with PRP, Hair Rejuvenation with PRP, Kybella, Botox, cosmetic fillers, Sculptra and more. We have 30 years of experience helping patients like you get your best skin.

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Get in Touch With Us

We have two locations for your convenience, in Sebring and Winter Haven. Give us a call today to schedule your appointment. FREE consultation available on cosmetic procedures. (Free consultation for Sebring location only)

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Meet Our Staff

  • Dr.
    Alex W. Kennon, MD, FAAD

    Alex W. Kennon, M.D. is a board-certified dermatologist who is also fellowship trained in Mohs micrographic surgery.

    Dr. Kennon received both his undergraduate and medical degrees from Florida State University. He completed an internal medicine internship at Medical College of Georgia at Georgia Health Sciences University. His three-year dermatology residency was completed at Medical College of Georgia at Augusta University.

    Following his dermatology residency, Dr. Kennon completed an American College of Mohs Surgery and Dermatologic Oncology accredited fellowship with Dr. David E. Kent in Macon, Georgia. His year long training included extensive hands on experience in Mohs surgical technique, and reconstruction.

    Dr. Kennon has earned numerous honors and awards including the Florida State University Golden Torch Award for Academics. He has presented at national and local conferences and has published many articles on a broad range of subjects on dermatology and dermatologic surgery.

    He is a member of the American Academy of Dermatology and Phi Eta Sigma Honor Society.

    Dr. Kennon was raised in Winter Haven, FL. He enjoys swimming, cooking, hiking, wildlife photography and spending time with his wife and son.

  • Barbara Ross, ARNP-C

    In 2002, Barbara earned her Bachelors of Science in Nursing degree from the University of South Florida in Tampa, FL. Loving the field of Dermatology, Barbara wanted to continue her education and in 2006 she earned her Masters of Science in Nursing from the University of South Florida. During this time she was inducted into the Sigma Theta Tau International Honor Society of Nursing. Both degrees were awarded with honors.

    Barbara has been working, locally, in the dermatology field since 1973, where she worked with Dr. Nelson A. Warner until he retired in late 2012. Barbara then came to Lakeside Dermatology. She works in our Sebring and Winter Haven locations.

    Barbara is a member of the Dermatology Nurses Association and the American Association of Nurse Practitioners.

  • Dr.
    Brooke Rogers, DNP, FNP-C

    Dr. Rogers went to Florida State University where she earned both her Bachelors of Science in Nursing in 2011 and Doctorate as a Nurse Practitioner (DNP, FNP-C) in 2014.

    She graduated Magna Cum Laude and was involved in multiple organizations including Sigma Theta Tau – Nursing Honors Society, Student Nurses Association, and Golden Key Club. She is board certified in Family Medicine through the American Association of Nurse Practitioners and spent two years in Family Medicine before coming to Lakeside Dermatology. She is highly trained in cosmetic procedures such as neuromodulators, dermal fillers, and laser resurfacing techniques as well as medical Dermatology. Brooke is also a member of the American Academy of Nurse Practitioners (AANP) and the National Academy of Dermatology Nurse Practitioners (NADNP).

    Brooke Rogers, DNP, FNP-C specializes in cosmetic dermatology. She was voted as a Est Aesthetic Injector in 2022 by Med-Aesthetic Society. She has 10 years' experience as a Doctorate of Nursing Practice. She graduated Magna Cum Laude at FSU and was top of her class DNP program. Brooke is highly trained in Botox, Dermal Fillers, Sculptra, Kybella and Microneedling PRP as well as Medical Dermatology. She is continuously training in the newest facial technologies available and specializes in naturally enhanced facial beauty. You can follow her on Instagram @drbrookerogers_dnp

  • Dr.
    Michael J. Rogers, MD, FAAD

    Michael J. Rogers, MD, is a board-certified dermatologist and the founder of Lakeside Dermatology. He graduated from New York Medical College in 1982. Dr. Rogers has earned numerous awards including, Alpha Omega Alpha Medical Honor Society, Phi Beta Kappa and the Lange Medical Publications Award in Internal Medicine.

    Michael finished his dermatology residency training at Penn State University in 1989. He is board-certified by the American Academy of Dermatology and the American Society of Dermatologic Surgery.

    Dr Rogers is a member of the American Academy of Dermatology (AAD), American Society for Dermatologic Surgery (ASDS), Florida Society of Dermatology and Dermatologic Surgery (FSDDS), Florida Society of Dermatologic Surgeons (FSDS), Sebring Chamber of Commerce, and Winter Haven Chamber of Commerce.

  • "Testimonials Coming Soon!"

Featured Articles

    Vitiligo

    Vitiligo is an autoimmune disease which causes the loss or inactivation of pigment producing cells in the skin, resulting in light or white patches of skin and hair. The degree and severity of pigment loss can vary from person to person. In some, it is localized to a small area or streak. In others, ...

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    Venous Lakes

    Venous lakes are bluish, purplish, vascular papules that occur on sun exposed areas such as the ears and lips. They are a result of long-term sun exposure and sun damage. As they are harmless, no treatment is necessary. However, they can be treated or removed if bothersome or symptomatic. Disclaimer: ...

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    Urticaria (Hives)

    Urticaria is the medical term for hives - a common skin rash which presents with itchy pink welts. The welts can vary in size, shape, and distribution. A defining characteristic is that the individual lesions are transient, appearing and resolving within a 24 hour period. So, even though an individual ...

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    Traction Alopecia

    Traction alopecia is a type of hair loss that occurs as a result of the hair being pulled too tightly. It commonly occurs in hair styles such as ponytails, buns, tight braids, cornrows, hair weaves, and hair extensions. The prolonged traction or pulling leads to hair breakage and resultant hair loss ...

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    Tinea Versicolor

    Tinea versicolor, also called pityriasis versicolor, is a common skin infection caused by the overgrowth of a yeast. Typically, it presents as patchy areas of lighter or darker discoloration on the trunk and shoulders that can be scaly in appearance. It can affect anyone, but is more common in teens ...

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    Tinea

    Tinea refers to a group of fungal infections which can affect the skin, hair, and nails. The specific name of the infection depends on the affected area of the body. A few common examples include: tinea capitis (infection of the scalp/head) - often referred to as ringworm tinea corporis (infection ...

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    The Damaging Effects of UV Radiation

    The sun emits UV radiation in the form of UVA, UVB, and UVC. UVA rays, which are the longest, penetrate the deepest in the skin and are responsible for tanning and premature aging. UVB rays are shorter and responsible for vitamin D production in the skin. UVB rays are also the cause of sunburning. UVC ...

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    Telogen Effluvium

    Telogen effluvium is a common cause of temporary hair loss caused by excessive shedding of telogen or resting hairs. All hair cycles through the stages of hair growth - from growing to involution to resting and eventually shedding. In a normal scalp, about 90-95% of hair follicles are in the growing ...

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    Sunscreen

    Sunscreen use is critical to protecting your skin from UV radiation. Wearing the right sunscreen will allow you to maximize your time in the sun while being protected from its harmful rays. Dermatologists recommend picking a broad spectrum sunscreen (one which blocks both UVA and UVB rays) with an SPF ...

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    Sun Safety

    Protection from UV radiation is important all year round, even on cloudy or cold days. UV radiation can even reflect off water, sand, and snow. Below are some tips on sun safety: Use sunscreen. Pick a broad spectrum sunscreen (one which blocks both UVA and UVB rays) with an SPF 30 or higher. Apply liberally, ...

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Our Location

Hours of Operation

Sebring, FL

Monday:

8:00 am-4:00 pm

Tuesday:

8:00 am-4:00 pm

Wednesday:

8:00 am-4:00 pm

Thursday:

8:00 am-4:00 pm

Friday:

8:00 am-12:00 pm

Saturday:

Closed

Sunday:

Closed

Winter Haven, FL

Monday:

8:00 am-4:00 pm

Tuesday:

8:00 am-4:00 pm

Wednesday:

8:00 am-4:00 pm

Thursday:

8:00 am-4:00 pm

Friday:

8:00 am-12:00 am

Saturday:

Closed

Sunday:

Closed