Welcome to Our Practice

Welcome to Lakeside Dermatology, Your Dermatologist in Sebring and Winter Haven, Florida.

Medical Dermatology Services

You can get experienced, personalized dermatology services to treat a variety of skin issues when you visit us. Our procedures are backed by science and technology.

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Cosmetic Dermatology Procedures

At Lakeside Dermatology, you can get Microneedling with PRP, Hair Rejuvenation with PRP, Kybella, Botox, cosmetic fillers, pain-free laser hair removal and more. We have 30 years of experience helping patients like you get your best skin.

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Get in Touch With Us

We have two locations for your convenience, in Sebring and Winter Haven. Give us a call today to schedule your appointment. FREE consultation available on cosmetic procedures.

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Meet Our Staff

  • Dr.
    Alex W. Kennon, MD, FAAD

    Alex W. Kennon, M.D. is a board-certified dermatologist who is also fellowship trained in Mohs micrographic surgery.

    Dr. Kennon received both his undergraduate and medical degrees from Florida State University. He completed an internal medicine internship at Medical College of Georgia at Georgia Health Sciences University. His three-year dermatology residency was completed at Medical College of Georgia at Augusta University.

    Following his dermatology residency, Dr. Kennon completed an American College of Mohs Surgery and Dermatologic Oncology accredited fellowship with Dr. David E. Kent in Macon, Georgia. His year long training included extensive hands on experience in Mohs surgical technique, and reconstruction.

    Dr. Kennon has earned numerous honors and awards including the Florida State University Golden Torch Award for Academics. He has presented at national and local conferences and has published many articles on a broad range of subjects on dermatology and dermatologic surgery.

    He is a member of the American Academy of Dermatology and Phi Eta Sigma Honor Society.

    Dr. Kennon was raised in Winter Haven, FL. He enjoys swimming, cooking, hiking, wildlife photography and spending time with his wife and son.

  • Barbara Ross, ARNP-C

    In 2002, Barbara earned her Bachelors of Science in Nursing degree from the University of South Florida in Tampa, FL. Loving the field of Dermatology, Barbara wanted to continue her education and in 2006 she earned her Masters of Science in Nursing from the University of South Florida. During this time she was inducted into the Sigma Theta Tau International Honor Society of Nursing. Both degrees were awarded with honors.

    Barbara has been working, locally, in the dermatology field since 1973, where she worked with Dr. Nelson A. Warner until he retired in late 2012. Barbara then came to Lakeside Dermatology. She works in our Sebring and Winter Haven locations.

    Barbara is a member of the Dermatology Nurses Association and the American Association of Nurse Practitioners.

  • Dr.
    Brooke Rogers, DNP, FNP-C

    Dr. Rogers went to Florida State University where she earned both her Bachelors of Science in Nursing in 2011 and Doctorate as a Nurse Practitioner (DNP, FNP-C) in 2014.

    She graduated Magna Cum Laude and was involved in multiple organizations including Sigma Theta Tau – Nursing Honors Society, Student Nurses Association, and Golden Key Club. She is board certified in Family Medicine through the American Association of Nurse Practitioners and spent two years in Family Medicine before coming to Lakeside Dermatology. She is highly trained in cosmetic procedures such as neuromodulators, dermal fillers, and laser resurfacing techniques as well as medical Dermatology. Brooke is also a member of the American Academy of Nurse Practitioners (AANP) and the National Academy of Dermatology Nurse Practitioners (NADNP).

  • Dr.
    Michael J. Rogers, MD, FAAD

    Michael J. Rogers, MD, is a board-certified dermatologist and the founder of Lakeside Dermatology. He graduated from New York Medical College in 1982. Dr. Rogers has earned numerous awards including, Alpha Omega Alpha Medical Honor Society, Phi Beta Kappa and the Lange Medical Publications Award in Internal Medicine.

    Michael finished his dermatology residency training at Penn State University in 1989. He is board-certified by the American Academy of Dermatology and the American Society of Dermatologic Surgery.

    Dr Rogers is a member of the American Academy of Dermatology (AAD), American Society for Dermatologic Surgery (ASDS), Florida Society of Dermatology and Dermatologic Surgery (FSDDS), Florida Society of Dermatologic Surgeons (FSDS), Sebring Chamber of Commerce, and Winter Haven Chamber of Commerce.

  • "I feel better than ever about my skin."
    Stephanie De Leon
  • "The care and compassion of Dr. Smith and staff are what keep us coming back to Michael J Rogers MD"
    The Johnson Family
  • "Dr. Greeen is gentle when it comes to skin care."
    Jennifer R.

Featured Articles

  • Warts

    Warts are small, harmless growths that appear most frequently on the hands and feet. Sometimes they look flat and smooth, other times they have a dome-shaped or cauliflower-like appearance. Warts can be surrounded by skin that is either lighter or darker. Warts are caused by different forms of Human ...

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  • Vitiligo

    Vitiligo refers to the development of white patches anywhere on the skin. With this condition, pigment-forming cells (known as melanocytes) are destroyed by the immune system causing the loss of pigmentation in the skin. Vitiligo usually develops between the ages of 10 and 40. It affects both men and ...

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  • Wrinkles

    Wrinkles are a natural part of the aging process. They occur most frequently in areas exposed to the sun, such as the face, neck, back of the hands and forearms. Over time, skin gets thinner, drier and less elastic. Ultimately, this causes wrinkles - either fine lines or deep furrows. In addition to ...

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  • Sun Safety

    Because of the ultraviolet radiation it emits, the sun is inherently dangerous to human skin. In fact, the American Academy of Dermatology stipulates that there is no safe way to tan. Tanning is the skin's natural response to damage from the sun. Additionally, the Environmental Protection Agency proclaims ...

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  • Tanning Beds/Tanning Booths

    According to the American Academy of Dermatology and the U.S. Department of Health and Human Services, ultraviolet (UV) radiation from tanning beds, tanning booths and sun lamps are known carcinogens (cancer-causing substances). Exposure to UV radiation during indoor tanning has been proven to increase ...

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  • Rashes

    "Rash" is a general term for a wide variety of skin conditions. A rash refers to a change that affects the skin and usually appears as a red patch or small bumps or blisters on the skin. The majority of rashes are harmless and can be treated effectively with over-the-counter anti-itch creams, antihistamines ...

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  • Shingles (Herpes Zoster)

    Shingles is a painful rash that is caused by the varicella zoster virus. It usually appears as a band or strip of blisters on one side of the body that goes from the spine around the front to the breastbone. However, shingles can also appear on the neck, nose and forehead. Shingles derives from the same ...

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  • Skin Care Basics

    The skin is the body's largest organ and accounts for roughly 18% of an adult's weight. It serves as a protective outer layer that keeps in moisture and keeps out invasive organism (like infections). It protects our organs against injury. It also helps regulate the body's temperature and has self-healing ...

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  • Skin Cancers

    Skin cancer is the most common form of human cancers, affecting more than one million Americans every year. One in five Americans will develop skin cancer at some point in their lives. Skin cancers are generally curable if caught early. However, people who have had skin cancer are at a higher risk of ...

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  • Scabies

    Scabies is a harmless but very itchy and highly contagious skin condition caused by mites that burrow into the skin and lay eggs. Symptoms include a severe itch, often worse at nighttime, and thin burrow tracks made of tiny bumps or blisters on the skin. Humans are allergic to the mites, which is what ...

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Our Location

Hours of Operation

Sebring, FL

Monday:

8:00 am-4:00 pm

Tuesday:

8:00 am-4:00 pm

Wednesday:

8:00 am-4:00 pm

Thursday:

8:00 am-4:00 pm

Friday:

8:00 am-12:00 pm

Saturday:

Closed

Sunday:

Closed

Winter Haven, FL

Monday:

8:00 am-4:00 pm

Tuesday:

8:00 am-4:00 pm

Wednesday:

8:00 am-4:00 pm

Thursday:

8:00 am-4:00 pm

Friday:

8:00 am-11:00 am

Saturday:

Closed

Sunday:

Closed